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Released on November 24, 2025, from Hublot's Nyon headquarters, the watches fuse cutting-edge mechanics with glacial aesthetics. The Sapphire model offers crystalline clarity, while the Titanium Ceramic provides durable lightness, both powered by the in-house UNICO HUB1280 movement with 72-hour reserve.
As the first snowflakes dust the majestic peaks of the Matterhorn, a hush falls over Zermatt's alpine valleys, where the air carries the crisp promise of winter's embrace. Here, amid chalets aglow with firelight and the distant chime of sleigh bells, time itself seems to crystallize, much like the latest offerings from Hublot, unveiled to capture the season's serene sophistication.
Hublot, the Swiss icon born in 1980 under Carlo Crocco's visionary "Art of Fusion" has long disrupted traditional watchmaking by marrying unexpected materials. Gold with rubber, innovation with heritage. The Big Bang Unico Winter Sapphire and Winter Titanium Ceramic editions, launched November 24, 2025, extend this legacy into seasonal storytelling. Limited to 30 pieces, the Sapphire is a translucent marvel in polished sapphire crystal, its 42mm case revealing the intricate HUB1280 movement like a frozen glacier unveiling hidden depths.
It features a rhodium-plated skeleton dial, 5 ATM water resistance, and interchangeable straps in white rubber-lined calfskin or ice-blue variants for seamless transitions from piste to après-ski.
The Titanium Ceramic, limited to 200 pieces, pairs microblasted titanium with a white ceramic bezel for featherlight durability, ideal for the active elite. Both boast the UNICO HUB1280, a self-winding chronograph with five patents, including dual horizontal clutches and a zero-friction ratchet, ensuring 72 hours of power. A signature snowflake-shaped oscillating weight in grey ruthenium-coated tungsten nods to winter's whimsy, visible through the sapphire case-back.
These watches matter profoundly in Switzerland's winter luxury lexicon, where horology intersects with alpine opulence. As Julien Tornare, Hublot CEO, notes, they celebrate the season
"from the ice of Zermatt to the energy of Aspen,"
but their Swiss roots amplify their allure amid the nation's storied watch valleys.
At the heart of these editions lies Hublot's mastery of materials, pioneered since introducing colored sapphire in 2016 and high-tech ceramic in 2018. The Sapphire's ultra-resistant transparency evokes the pristine clarity of Swiss lakes frozen under starlit skies, while the Ceramic's scratch-proof bezel withstands the rigors of powder runs.
For collectors, these pieces represent investment-grade rarity. Hublot's Big Bang line, marking its 20th anniversary in 2025, has redefined contemporary watchmaking, evident in the UNICO's silicon escapement and anti-trembling system.
Imagine gliding down Zermatt's Gornergrat slopes, the Matterhorn's shadow cast long in the winter sun, with a Hublot Winter edition timing your adventure.
This Swiss gem, home to Europe's highest skiing at 3,883 meters, hosts Hublot's exclusive events from November to March, alongside St. Moritz's frozen lakes and polo matches. Affluent travelers flock to Badrutt's Palace for fireside soirees, where these watches complement bespoke experiences, private heli-skiing or Michelin-starred dining at Igloo restaurants.
For aesthetes, the watches' glacier-blue accents mirror the Engadin Valley's serene vistas in St. Moritz, a hub for high-society gatherings since the 19th century. Cultural insiders appreciate how they align with Switzerland's winter ethos, serenity amid sophistication, where time is savored like aged fondue.
In the grand tapestry of Swiss luxury, Hublot's Winter editions transcend mere timekeeping; they encapsulate the season's quiet grandeur, inviting collectors to fuse personal narratives with horological heritage.
© All imagery courtesy of Hublot
